Badass Business on The Roncast®

TRC30 - Seriously, Millennials, You Need to Lose the Flaccid Handshake!

OK, I'm going to throw millennials under the bus. Research shows that they, and those after them, have the worst handshakes in business, and it is costing corporations $millions, if not more. What might your weak, wet-fish handshake be costing your business? Learn the facts, fix your handshake, make more money, gain more business, be happier ;)
---
Send in a voice message: https://anchor.fm/theroncast/message

TRC29 - How Not to Measure Customer Satisfaction

The best, and most simple way to measure "customer joy", and a huge Canadian corporate and cultural icon that gets it incredibly wrong every single day, at an estimated cost of countless tens of millions of dollars. Find out just how easy it can be to create rabid advocates of your brand, gain repeat customers, and garner dozens of referrals, all in the same fell swoop!
---
Send in a voice message: https://anchor.fm/theroncast/message

TRC28 - Top 3 Mistakes Made with Vehicle Wraps & Vanity Plates for Marketing

Everyone in business, and I mean EVERYONE should be using their vehicle for marketing. I don't care if it's a BMW like mine, or a clapped-out VW beetle, your vehicle is a sign you drive all over town. Whether you do Facebook marketing for others on Fiverr.com, or you operate a corner store, your vehicle can work hard for you, but don't make the oh-so-common mistake of thinking you need a vehicle wrap right away. Let me show you how vehicle wraps, not done properly, will actually LOSE business for you. Listen in... 

Trailer for The Roncast - The Entrepreneur's Podcast

As entrepreneurs, we crave new skills and strategies to maximize business growth--but finding time to attend a seminar or read a book can be a struggle when we're balancing time and attention on our companies and family lives.
So how can we fit it all in? In two words: Great Podcasts.
Packed with transferable skills, tools, tips and techniques, plus expert interviews, fascinating conversations and creative content you can absorb while commuting, waiting for a flight, or running on a treadmill, The Roncast podcast for entrepreneurs  is fast becoming a go-to place for success.
Why not leverage this content and learn from some of the best minds in business as they share experiences, advice and insights that are often immediately applicable to your own entrepreneurial journey?

TRC1 - The First Step When Starting a Business? Don't Make this Mistake - Marketing

So many people give incredibly bad advice on this first step in starting a new business. Take my word for it, what I share is is EXACTLY what you need to do first. Gorget what you've been told. It's completely out to lunch. Listen in to find out why...
---
Send in a voice message: https://anchor.fm/theroncast/message

TRC5 - How To Use "The Ethical Bribe" for Offline Business List Building

Ethical bribes are a powerful way to build your customer list. It initiates the know-like-trust process that is critical to customer acquisition and conversion.
---
Send in a voice message: https://anchor.fm/theroncast/message

TRC7 - How to Do Brand Judo for Your Own Traffic

Nothing screams unity more than a brand-specific hashtag. Create a hashtag that draws people to your brand. We are all familiar with #likeagirl, #putacanonit #shareacoke, these hashtags created a space for interaction. They also promoted and advertised products for the company! Choosing popular hashtags is a BAD IDEA. it means your post gets buried nearly instantly. KNowing how to pick trending and relevant hashtags is the key to getting people in front of your content. Here's how.
---
This episode is sponsored by
· Anchor: The easiest way to make a podcast. https://anchor.fm/app

TRC8 - How To Easily Create an Email Marketing List - Stop Leaving Money On the Table!

Offline businesses need to take a page from the digital marketer's handbook. There is no reason you cannot enjoy the benefits of list building as a brick and mortar business owner. Here's how to get started.
---
Send in a voice message: https://anchor.fm/theroncast/message

TRC10 - How Your Bad Online Reputation Is Killing Off 90% of Shoppers

Good online reputation is a critical success factor for your offline business because your online reputation influences your customers’ buying decisions. Small business owners struggle to build a large customer base as they don’t have a big marketing budget to sway customers. Being perceived as unreliable or unfair can make it more difficult for small business owners to grow their customer base.
---
Send in a voice message: https://anchor.fm/theroncast/message

TRC11 - How to Fire That Crappy Customer & Why You Should!

Most companies wouldn’t hold onto a bad, unprofitable business practice. So why would they hold onto bad, unprofitable customers? Breaking up his hard to do — but sometimes it’s the most sensible thing for the good of your company, customers and overall experience,
---
Send in a voice message: https://anchor.fm/theroncast/message